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Allegiant Travel vs Southwest Airlines

On overall TruNorth grade, Allegiant Travel scores higher (Allegiant Travel: A, Southwest Airlines: B). Both graded from public records across nine values categories.

A
Allegiant Travel
66.3/100
B
Southwest Airlines
56.9/100

Political donations

Allegiant Travel

FEC: $39K PAC donations; 46% to Republican, 54% to Democratic committees.

Southwest Airlines

FEC: $15K PAC donations; 72% to Republican, 28% to Democratic committees.

Environment

Allegiant Travel

No public record found.

Southwest Airlines

JUST Capital JUST 100 — ranked #66 of Russell 1000 (2025) for treatment of workers, customers, communities, environment.

Labor

Allegiant Travel

32 federal penalties totaling $4.2M since 2000 (Violation Tracker).

Southwest Airlines

318 federal penalties totaling $262.9M since 2000 (Violation Tracker).

DEI

Allegiant Travel

No public record found.

Southwest Airlines

JUST Capital JUST 100 — ranked #66 of Russell 1000 (2025) for treatment of workers, customers, communities, environment. HRC Corporate Equality Index 100/100 (2025) — top-tier LGBTQ+ workplace equality rating. Bloomberg Gender-Equality Index member (2024) — transparent on female leadership, equal pay, inclusive culture.

Charity

Allegiant Travel

No public record found.

Southwest Airlines

$12M reported corporate giving in 2024 (~0.05% of revenue). JUST Capital JUST 100 — ranked #66 of Russell 1000 (2025) for treatment of workers, customers, communities, environment. Drucker Institute Management Top 250 — ranked #37 (2024) on customer satisfaction, employee engagement, innovation, social responsibility, and financial strength. Fortune World's Most Admired Companies — ranked #27 (2024).

Animal testing

Allegiant Travel

No public record found.

Southwest Airlines

No public record found.

Firearms

Allegiant Travel

No public record found.

Southwest Airlines

No public record found.

Privacy

Allegiant Travel

No public record found.

Southwest Airlines

No public record found.

Executive pay

Allegiant Travel

CEO-to-median-worker pay ratio 32:1 (median employee pay $68,412) — SEC proxy statement (DEF 14A, 2026).

Southwest Airlines

CEO-to-median-worker pay ratio 173:1 (median employee pay $95,715) — SEC proxy statement (DEF 14A, 2026).

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