Amazon Fresh vs Whole Foods
On overall TruNorth grade, Amazon Fresh scores higher (Amazon Fresh: D, Whole Foods: F). Both graded from public records across nine values categories.
Political donations
FEC: $368K in executive political donations; partisan lean split across 10 executive donors.
No public record found.
Environment
Via parent company Amazon: environmental violation: $10.3M in federal penalties (Violation Tracker).
No public record found.
Labor
Via parent company Amazon: 177 federal penalties totaling $2.8B since 2000 (Violation Tracker). Supply-chain signals: KnowTheChain 33/100; CHRB 9.4/26; UK MS statement; AU MS statement.
5 OSHA severe-injury reports in past 2y (2 amputations); 36 since 2015.
DEI
Via parent company Amazon: HRC Corporate Equality Index: 100/100 — Equality 100 Leader (2025). Top-rated LGBTQ+ workplace policies, benefits, and culture. JUST Capital JUST 100 — ranked #47 of Russell 1000 (2025) for treatment of workers, customers, communities, environment. HRC Corporate Equality Index 100/100 (2025) — top-tier LGBTQ+ workplace equality rating.
No public record found.
Charity
Via parent company Amazon: $920M reported corporate giving in 2024 (~0.16% of revenue). JUST Capital JUST 100 — ranked #47 of Russell 1000 (2025) for treatment of workers, customers, communities, environment. Drucker Institute Management Top 250 — ranked #3 (2024) on customer satisfaction, employee engagement, innovation, social responsibility, and financial strength. Fortune World's Most Admired Companies — ranked #3 (2024).
$18M reported corporate giving in 2024 (~0.11% of revenue) via Whole Kids Foundation.
Animal testing
Via parent company Amazon: Animal Equality campaign on Amazon Whole Foods + private-label egg sourcing transparency. [Animal Equality target]
No public record found.
Firearms
No federal firearms license on record for this company in the ATF FFL registry — no licensed firearms dealing or manufacturing.
No federal firearms license on record for this company in the ATF FFL registry — no licensed firearms dealing or manufacturing.
Privacy
Via parent company Amazon: Common Sense Privacy: Warning rating across 2 product(s) (Amazon Alexa, Prime Video) — does not meet minimum data-protection safeguards.
No public record found.
Executive pay
No public record found.
No public record found.
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