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Amazon vs Apple Store

On overall TruNorth grade, Apple Store scores higher (Amazon: F, Apple Store: A). Both graded from public records across nine values categories.

F
Amazon
39.1/100
A
Apple Store
66.4/100

Political donations

Amazon

FEC: $88K PAC donations; 46% to Republican, 54% to Democratic committees. [CA CalAccess + NY COELIG + TX Ethics adds state-level totals.] [FollowTheMoney.org adds state-level totals.]

Apple Store

No public record found.

Environment

Amazon

environmental violation: $10.3M in federal penalties (Violation Tracker).

Apple Store

Via parent company Apple: Science Based Targets initiative: approved. Emissions reduction targets independently validated. JUST Capital JUST 100 — ranked #16 of Russell 1000 (2025) for treatment of workers, customers, communities, environment. CDP A-List (2024) — top tier for climate disclosure and emissions-reduction action. Climate-commitment coalition member: First Movers Coalition (since 2022) and RE100 (since 2016; target 2020). 100% renewable electricity globally — achieved 2020 (operations); 2030 target across full supply chain. Held by 7 ESG/SRI fund(s) (calvert, domini, ishares-esg, pax-world, tiaa-social-choice, trillium +1 more) — investor-screen positive signal.

Labor

Amazon

177 federal penalties totaling $2.8B since 2000 (Violation Tracker). Supply-chain signals: KnowTheChain 33/100; CHRB 9.4/26; UK MS statement; AU MS statement.

Apple Store

Via parent company Apple: 31 federal penalties totaling $1.5B since 2000 (Violation Tracker). Supply-chain signals: KnowTheChain 47/100; CHRB 17/26; TVPRA exposure; UK MS statement; AU MS statement.

DEI

Amazon

HRC Corporate Equality Index: 100/100 — Equality 100 Leader (2025). Top-rated LGBTQ+ workplace policies, benefits, and culture. JUST Capital JUST 100 — ranked #47 of Russell 1000 (2025) for treatment of workers, customers, communities, environment. HRC Corporate Equality Index 100/100 (2025) — top-tier LGBTQ+ workplace equality rating.

Apple Store

Via parent company Apple: HRC Corporate Equality Index: 100/100 — Equality 100 Leader (2025). Top-rated LGBTQ+ workplace policies, benefits, and culture. Disability:IN Equality Index score 80/100. JUST Capital JUST 100 — ranked #16 of Russell 1000 (2025) for treatment of workers, customers, communities, environment. Bloomberg Gender-Equality Index member (2024) — transparent on female leadership, equal pay, inclusive culture. As You Sow Gender Equality Funds — strong scores on pay equity + leadership. [as-you-sow-funds] HRC Corporate Equality Index 100/100 (2025) — top-tier LGBTQ+ workplace equality rating.

Charity

Amazon

$920M reported corporate giving in 2024 (~0.16% of revenue). JUST Capital JUST 100 — ranked #47 of Russell 1000 (2025) for treatment of workers, customers, communities, environment. Drucker Institute Management Top 250 — ranked #3 (2024) on customer satisfaction, employee engagement, innovation, social responsibility, and financial strength. Fortune World's Most Admired Companies — ranked #3 (2024).

Apple Store

Via parent company Apple: $880M reported corporate giving in 2024 (~0.23% of revenue). JUST Capital JUST 100 — ranked #16 of Russell 1000 (2025) for treatment of workers, customers, communities, environment. Drucker Institute Management Top 250 — ranked #2 (2024) on customer satisfaction, employee engagement, innovation, social responsibility, and financial strength. Fortune World's Most Admired Companies — ranked #1 (2024). Newsweek Most Trustworthy Companies in America — ranked #2 (2024).

Animal testing

Amazon

Animal Equality campaign on Amazon Whole Foods + private-label egg sourcing transparency. [Animal Equality target]

Apple Store

No public record found.

Firearms

Amazon

No federal firearms license on record for this company in the ATF FFL registry — no licensed firearms dealing or manufacturing.

Apple Store

No federal firearms license on record for this company in the ATF FFL registry — no licensed firearms dealing or manufacturing.

Privacy

Amazon

Common Sense Privacy: Warning rating across 2 product(s) (Amazon Alexa, Prime Video) — does not meet minimum data-protection safeguards.

Apple Store

Via parent company Apple: Common Sense Privacy: Pass rating on 1 product(s) (Apple TV+) — meets data-protection safeguards.

Executive pay

Amazon

No public record found.

Apple Store

Via parent company Apple: CEO-to-median-worker pay ratio 533:1 (median employee pay $512) — SEC proxy statement (DEF 14A, 2026).

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