AutoTrader vs CarGurus
On overall TruNorth grade, CarGurus scores higher (AutoTrader: C, CarGurus: B). Both graded from public records across nine values categories.
Political donations
No public record found.
FEC: $499K in executive political donations; partisan lean split across 11 executive donors.
Environment
No public record found.
No public record found.
Labor
No public record found.
No public record found.
DEI
No public record found.
EEO-1 workforce demographics on federal record (FY2020, DOL OFCCP FOIA release): 743 US employees — 33.1% women, 27.1% racial/ethnic minorities; management 35.7% women, 17.5% minorities.
Charity
$1M reported corporate giving in 2024 (~0.05% of revenue).
No public record found.
Animal testing
No public record found.
No public record found.
Firearms
No public record found.
No public record found.
Privacy
1 documented breach affecting 20,032 accounts (HIBP); latest breach 2023-01-06.
No public record found.
Executive pay
No public record found.
CEO-to-median-worker pay ratio 57:1 (median employee pay $139,553; CEO total compensation $2K) — SEC proxy statement (DEF 14A, 2025).
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