Ben & Jerry's vs Häagen-Dazs
On overall TruNorth grade, Ben & Jerry's scores higher (Ben & Jerry's: A, Häagen-Dazs: C). Both graded from public records across nine values categories.
Political donations
Goods Unite Us A grade — donations skew strongly to progressive causes. [goods-unite-us]
FEC: $130K in executive political donations; partisan lean split across 4 executive donors.
Environment
Certified B Corporation since 2012 (B Impact score 109/200). Fair Trade Certified partner (ice cream ingredients (cocoa, vanilla, sugar, banana, coffee)) — sources through cooperatives guaranteeing minimum prices and community premiums. Climate-commitment coalition member: We Mean Business Coalition (since 2017). We Mean Business Coalition member (Unilever sub-brand) — multi-campaign signatory.
No public record found.
Labor
Certified B Corporation since 2012 (B Impact score 109/200). Fair Trade Certified partner (ice cream ingredients (cocoa, vanilla, sugar, banana, coffee)) — sources through cooperatives guaranteeing minimum prices and community premiums.
Via parent company General Mills: 34 federal penalties totaling $1.5M since 2000 (Violation Tracker). Supply-chain signals: KnowTheChain 48/100; CHRB 12.3/26; TVPRA exposure.
DEI
Certified B Corporation since 2012 (B Impact score 109/200).
Via parent company General Mills: HRC Corporate Equality Index: 100/100 — Equality 100 Leader (2025). Top-rated LGBTQ+ workplace policies, benefits, and culture. Bloomberg Gender-Equality Index member (2024) — transparent on female leadership, equal pay, inclusive culture. HRC Corporate Equality Index 100/100 (2025) — top-tier LGBTQ+ workplace equality rating.
Charity
$4M reported corporate giving in 2024 (~0.90% of revenue) via Ben & Jerry's Foundation. Certified B Corporation since 2012 (B Impact score 109/200).
Via parent company General Mills: $35M reported corporate giving in 2024 (~0.17% of revenue) via General Mills Foundation.
Animal testing
Non-GMO Project Verified across US ice cream pints (Unilever sub-brand). [Non-GMO Project Verified]
Via parent company General Mills: Häagen-Dazs vanilla + strawberry SKUs sourced from Bee Better Certified almond + strawberry farms (General Mills sub-brand). General Mills funds Bee Better Certified pollinator-habitat conversion across California almond + strawberry suppliers. [Bee Better · Audubon Bird-Friendly Beef]
Firearms
No public record found.
No public record found.
Privacy
Via parent company Unilever: CFPB consumer complaints: 70 on record (36 in past 12mo); 99% timely response rate.
No public record found.
Executive pay
No public record found.
Via parent company General Mills: CEO-to-median-worker pay ratio 206:1 (median employee pay $60,655) — SEC proxy statement (DEF 14A, 2025).
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