← TruNorth

BUILD-A-BEAR WORKSHOP vs MATTEL INC

On overall TruNorth grade, MATTEL INC scores higher (BUILD-A-BEAR WORKSHOP: D, MATTEL INC: C). Both graded from public records across nine values categories.

D
BUILD-A-BEAR WORKSHOP
37.5/100
C
MATTEL INC
48.9/100

Political donations

BUILD-A-BEAR WORKSHOP

FEC: $304K in executive political donations; partisan lean split across 16 executive donors.

MATTEL INC

FEC: $17K PAC donations; 18% to Republican, 82% to Democratic committees.

Environment

BUILD-A-BEAR WORKSHOP

No public record found.

MATTEL INC

No public record found.

Labor

BUILD-A-BEAR WORKSHOP

6 federal penalties totaling $643K since 2000 (Violation Tracker).

MATTEL INC

10 federal penalties totaling $40.0M since 2000 (Violation Tracker).

DEI

BUILD-A-BEAR WORKSHOP

No public record found.

MATTEL INC

No public record found.

Charity

BUILD-A-BEAR WORKSHOP

$1M reported corporate giving in 2024 (~0.19% of revenue) via Build-A-Bear Foundation.

MATTEL INC

$5M reported corporate giving in 2024 (~0.09% of revenue) via Mattel Children's Foundation. Operates the Mattel Foundation: $252K in charitable contributions, gifts & grants paid (FY2023, IRS Form 990-PF).

Animal testing

BUILD-A-BEAR WORKSHOP

No public record found.

MATTEL INC

No public record found.

Firearms

BUILD-A-BEAR WORKSHOP

No public record found.

MATTEL INC

No public record found.

Privacy

BUILD-A-BEAR WORKSHOP

No public record found.

MATTEL INC

No public record found.

Executive pay

BUILD-A-BEAR WORKSHOP

CEO-to-median-worker pay ratio 983:1 (median employee pay $3,454) — SEC proxy statement (DEF 14A, 2026).

MATTEL INC

No public record found.

Compare any two brands on the values you care about — personalized to your 30-second quiz.

Open TruNorth →