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CrossFit vs Peloton

On overall TruNorth grade, Peloton scores higher (CrossFit: F, Peloton: C). Both graded from public records across nine values categories.

F
CrossFit
0/100
C
Peloton
46.2/100

Political donations

CrossFit

No public record found.

Peloton

FEC: $874K in executive political donations; partisan lean Democratic +58 across 25 executive donors.

Environment

CrossFit

No public record found.

Peloton

No public record found.

Labor

CrossFit

No public record found.

Peloton

3 federal penalties totaling $19.1M since 2000 (Violation Tracker).

DEI

CrossFit

No public record found.

Peloton

No public record found.

Charity

CrossFit

No public record found.

Peloton

$3M reported corporate giving in 2024 (~0.10% of revenue).

Animal testing

CrossFit

No public record found.

Peloton

No public record found.

Firearms

CrossFit

No federal firearms license on record for this company in the ATF FFL registry — no licensed firearms dealing or manufacturing.

Peloton

No public record found.

Privacy

CrossFit

No public record found.

Peloton

Mozilla *Privacy Not Included rating: mixed for Peloton Bike / Tread. Meets minimum security; broad workout + biometric data collection.

Executive pay

CrossFit

No public record found.

Peloton

CEO-to-median-worker pay ratio 107:1 (median employee pay $182,512) — SEC proxy statement (DEF 14A, 2025).

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