Doritos vs Kettle
On overall TruNorth grade, Kettle scores higher (Doritos: D, Kettle: C). Both graded from public records across nine values categories.
Political donations
FEC: $287K in executive political donations; partisan lean split across 15 executive donors.
FEC: $138K in executive political donations; partisan lean split across 7 executive donors.
Environment
Via parent company Pepsi: environmental violation: $3.6M in federal penalties (Violation Tracker).
No public record found.
Labor
Via parent company Pepsi: 236 federal penalties totaling $77.9M since 2000 (Violation Tracker).
Via parent company Campbell Soup: 65 federal penalties totaling $20.1M since 2000 (Violation Tracker).
DEI
No public record found.
No public record found.
Charity
$90M reported corporate giving in 2024 (~0.10% of revenue) via PepsiCo Foundation.
$8M reported corporate giving in 2024 (~0.08% of revenue) via Campbell Soup Foundation.
Animal testing
No public record found.
No public record found.
Firearms
No public record found.
No public record found.
Privacy
Via parent company Pepsi: Terms-of-service privacy grade D (poor) via ToS;DR (tosdr.org), CC BY-SA 3.0 — transformed to TruNorth's scale.
No public record found.
Executive pay
No public record found.
Via parent company Campbell Soup: CEO-to-median-worker pay ratio 128:1 (median employee pay $61,506) — SEC proxy statement (DEF 14A, 2025).
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