← TruNorth

EQUIFAX vs PRUDENTIAL FINANCIAL

On overall TruNorth grade, PRUDENTIAL FINANCIAL scores higher (EQUIFAX: D, PRUDENTIAL FINANCIAL: C). Both graded from public records across nine values categories.

D
EQUIFAX
41/100
C
PRUDENTIAL FINANCIAL
48.1/100

Political donations

EQUIFAX

FEC: $27K PAC donations; 92% to Republican, 8% to Democratic committees.

PRUDENTIAL FINANCIAL

FEC: $39K PAC donations; 52% to Republican, 48% to Democratic committees.

Environment

EQUIFAX

No public record found.

PRUDENTIAL FINANCIAL

No public record found.

Labor

EQUIFAX

19 federal penalties totaling $1.2B since 2000 (Violation Tracker).

PRUDENTIAL FINANCIAL

55 federal penalties totaling $930.8M since 2000 (Violation Tracker).

DEI

EQUIFAX

EEO-1 workforce demographics on federal record (FY2020, DOL OFCCP FOIA release): 5,981 US employees — 48.8% women, 42% racial/ethnic minorities; management 37.1% women, 34.5% minorities.

PRUDENTIAL FINANCIAL

No public record found.

Charity

EQUIFAX

Operates the Equifax Foundation Inc: $2.8M in charitable contributions, gifts & grants paid (FY2021, IRS Form 990-PF).

PRUDENTIAL FINANCIAL

$36M reported corporate giving in 2024 (~0.07% of revenue) via Prudential Foundation.

Animal testing

EQUIFAX

No public record found.

PRUDENTIAL FINANCIAL

No public record found.

Firearms

EQUIFAX

No public record found.

PRUDENTIAL FINANCIAL

No public record found.

Privacy

EQUIFAX

1 publicly-disclosed data breach per Have I Been Pwned (2017) — 147M accounts compromised. Most recent: Equifax (2017).

PRUDENTIAL FINANCIAL

No public record found.

Executive pay

EQUIFAX

No public record found.

PRUDENTIAL FINANCIAL

No public record found.

Compare any two brands on the values you care about — personalized to your 30-second quiz.

Open TruNorth →