General Mills vs Kraft Heinz
On overall TruNorth grade, General Mills scores higher (General Mills: C, Kraft Heinz: C). Both graded from public records across nine values categories.
Political donations
FEC: $41K PAC donations; 88% to Republican, 12% to Democratic committees.
FEC: $26K PAC donations; 59% to Republican, 41% to Democratic committees.
Environment
environmental violation: $583K in federal penalties (Violation Tracker).
environmental violation: $10.9M in federal penalties (Violation Tracker).
Labor
34 federal penalties totaling $1.5M since 2000 (Violation Tracker). Supply-chain signals: KnowTheChain 48/100; CHRB 12.3/26; TVPRA exposure.
114 federal penalties totaling $124.1M since 2000 (Violation Tracker). Supply-chain signals: KnowTheChain 35/100; CHRB 9.8/26; TVPRA exposure; AU MS statement.
DEI
HRC Corporate Equality Index: 100/100 — Equality 100 Leader (2025). Top-rated LGBTQ+ workplace policies, benefits, and culture. Bloomberg Gender-Equality Index member (2024) — transparent on female leadership, equal pay, inclusive culture. HRC Corporate Equality Index 100/100 (2025) — top-tier LGBTQ+ workplace equality rating.
HRC Corporate Equality Index: 100/100 — Equality 100 Leader (2025). Top-rated LGBTQ+ workplace policies, benefits, and culture. HRC Corporate Equality Index 100/100 (2025) — top-tier LGBTQ+ workplace equality rating.
Charity
$35M reported corporate giving in 2024 (~0.17% of revenue) via General Mills Foundation.
$25M reported corporate giving in 2024 (~0.09% of revenue) via Kraft Heinz Foundation. Operates the Kraft Heinz Company Foundation: $2.9M in charitable contributions, gifts & grants paid (FY2023, IRS Form 990-PF).
Animal testing
Häagen-Dazs vanilla + strawberry SKUs sourced from Bee Better Certified almond + strawberry farms (General Mills sub-brand). General Mills funds Bee Better Certified pollinator-habitat conversion across California almond + strawberry suppliers. [Bee Better · Audubon Bird-Friendly Beef]
BBFAW 2024 Tier 4 — policy established but limited audited progress disclosure. [BBFAW Tier 4]
Firearms
No public record found.
No public record found.
Privacy
No public record found.
No public record found.
Executive pay
CEO-to-median-worker pay ratio 206:1 (median employee pay $60,655) — SEC proxy statement (DEF 14A, 2025).
CEO-to-median-worker pay ratio 170:1 — SEC proxy statement (DEF 14A, 2026).
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