Morningstar vs MSCI
On overall TruNorth grade, Morningstar scores higher (Morningstar: B, MSCI: F). Both graded from public records across nine values categories.
Political donations
FEC: $842K in executive political donations; partisan lean split across 20 executive donors.
No FEC PAC data found.
Environment
Via parent company Kellogg's: Forest 500 2024: score 40/100 — partial deforestation policy / implementation gaps on supply-chain. Exposed to soy, palm, pulp.
No public record found.
Labor
3 federal penalties totaling $4.7M since 2000 (Violation Tracker).
No public record found.
DEI
EEO-1 workforce demographics on federal record (FY2020, DOL OFCCP FOIA release): 2,715 US employees — 39.1% women, 31.2% racial/ethnic minorities; management 33.3% women, 24.3% minorities.
No public record found.
Charity
$30M reported corporate giving in 2024 (~0.23% of revenue) via Kellogg's Corporate Citizenship Fund.
No public record found.
Animal testing
No public record found.
No public record found.
Firearms
No public record found.
No public record found.
Privacy
No public record found.
No public record found.
Executive pay
No public record found.
No public record found.
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