Naked Juice vs Zico
On overall TruNorth grade, Zico scores higher (Naked Juice: C, Zico: B). Both graded from public records across nine values categories.
Political donations
Via parent company PepsiCo: FEC: $8K PAC donations; 50% to Republican, 50% to Democratic committees. [CA CalAccess + NY COELIG + TX Ethics adds state-level totals.]
FEC: $261K in executive political donations; partisan lean split across 9 executive donors.
Environment
Via parent company PepsiCo: environmental violation: $3.6M in federal penalties (Violation Tracker).
No public record found.
Labor
Via parent company PepsiCo: 236 federal penalties totaling $77.9M since 2000 (Violation Tracker). Supply-chain signals: KnowTheChain 60/100; CHRB 14.2/26; TVPRA exposure; UK MS statement; AU MS statement.
No public record found.
DEI
Via parent company PepsiCo: HRC Corporate Equality Index: 100/100 — Equality 100 Leader (2025). Top-rated LGBTQ+ workplace policies, benefits, and culture. JUST Capital JUST 100 — ranked #33 of Russell 1000 (2025) for treatment of workers, customers, communities, environment. Bloomberg Gender-Equality Index member (2024) — transparent on female leadership, equal pay, inclusive culture. HRC Corporate Equality Index 100/100 (2025) — top-tier LGBTQ+ workplace equality rating.
No public record found.
Charity
Via parent company PepsiCo: $90M reported corporate giving in 2024 (~0.10% of revenue) via PepsiCo Foundation. JUST Capital JUST 100 — ranked #33 of Russell 1000 (2025) for treatment of workers, customers, communities, environment. Drucker Institute Management Top 250 — ranked #14 (2024) on customer satisfaction, employee engagement, innovation, social responsibility, and financial strength. Fortune World's Most Admired Companies — ranked #17 (2024). Newsweek Most Trustworthy Companies in America — ranked #4 (2024). Operates the Pepsico Foundation Inc: $38.6M in charitable contributions, gifts & grants paid (FY2023, IRS Form 990-PF).
No public record found.
Animal testing
Via parent company PepsiCo: Ethical Consumer Avoid — palm oil, plastic packaging, water use, animal-rights concerns. [ethical-consumer]
No public record found.
Firearms
No public record found.
No public record found.
Privacy
No public record found.
No public record found.
Executive pay
No public record found.
No public record found.
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