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Natural Grocers by Vitamin Cottage vs Sprouts Farmers Market

On overall TruNorth grade, Natural Grocers by Vitamin Cottage scores higher (Natural Grocers by Vitamin Cottage: B, Sprouts Farmers Market: B). Both graded from public records across nine values categories.

B
Natural Grocers by Vitamin Cottage
61.7/100
B
Sprouts Farmers Market
57.6/100

Political donations

Natural Grocers by Vitamin Cottage

FEC: $288K in executive political donations; partisan lean split across 12 executive donors.

Sprouts Farmers Market

FEC: $272K in executive political donations; partisan lean split across 14 executive donors.

Environment

Natural Grocers by Vitamin Cottage

No public record found.

Sprouts Farmers Market

Wikipedia "Sustainability" section: Sprouts participates in a food waste diversion program that provides food to those in need, feed for animals, and nutrients for agricultural soil. All edible food that is no longer fit for sale is…

Labor

Natural Grocers by Vitamin Cottage

No public record found.

Sprouts Farmers Market

13 federal penalties totaling $453K since 2000 (Violation Tracker).

DEI

Natural Grocers by Vitamin Cottage

No public record found.

Sprouts Farmers Market

No public record found.

Charity

Natural Grocers by Vitamin Cottage

No public record found.

Sprouts Farmers Market

$4M reported corporate giving in 2024 (~0.06% of revenue) via Sprouts Healthy Communities Foundation.

Animal testing

Natural Grocers by Vitamin Cottage

No public record found.

Sprouts Farmers Market

No public record found.

Firearms

Natural Grocers by Vitamin Cottage

No federal firearms license on record for this company in the ATF FFL registry — no licensed firearms dealing or manufacturing.

Sprouts Farmers Market

No federal firearms license on record for this company in the ATF FFL registry — no licensed firearms dealing or manufacturing.

Privacy

Natural Grocers by Vitamin Cottage

No public record found.

Sprouts Farmers Market

Terms-of-service privacy grade D (poor) via ToS;DR (tosdr.org), CC BY-SA 3.0 — transformed to TruNorth's scale.

Executive pay

Natural Grocers by Vitamin Cottage

No public record found.

Sprouts Farmers Market

CEO-to-median-worker pay ratio 354:1 (median employee pay $32,554) — SEC proxy statement (DEF 14A, 2026).

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