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Natural Grocers by Vitamin Cottage vs Whole Foods

On overall TruNorth grade, Natural Grocers by Vitamin Cottage scores higher (Natural Grocers by Vitamin Cottage: B, Whole Foods: F). Both graded from public records across nine values categories.

B
Natural Grocers by Vitamin Cottage
61.7/100
F
Whole Foods
40.7/100

Political donations

Natural Grocers by Vitamin Cottage

FEC: $288K in executive political donations; partisan lean split across 12 executive donors.

Whole Foods

No public record found.

Environment

Natural Grocers by Vitamin Cottage

No public record found.

Whole Foods

No public record found.

Labor

Natural Grocers by Vitamin Cottage

No public record found.

Whole Foods

5 OSHA severe-injury reports in past 2y (2 amputations); 36 since 2015.

DEI

Natural Grocers by Vitamin Cottage

No public record found.

Whole Foods

No public record found.

Charity

Natural Grocers by Vitamin Cottage

No public record found.

Whole Foods

$18M reported corporate giving in 2024 (~0.11% of revenue) via Whole Kids Foundation.

Animal testing

Natural Grocers by Vitamin Cottage

No public record found.

Whole Foods

No public record found.

Firearms

Natural Grocers by Vitamin Cottage

No federal firearms license on record for this company in the ATF FFL registry — no licensed firearms dealing or manufacturing.

Whole Foods

No federal firearms license on record for this company in the ATF FFL registry — no licensed firearms dealing or manufacturing.

Privacy

Natural Grocers by Vitamin Cottage

No public record found.

Whole Foods

No public record found.

Executive pay

Natural Grocers by Vitamin Cottage

No public record found.

Whole Foods

No public record found.

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